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Community Conversations

week’s webinar with Michelle Baltrusitis

, a key theme was the importance of connecting community to shared business outcomes.

Where does community create value that teams don’t always measure well?

Helping teams hear customer language earlier

Creating stronger cross-functional alignment

Surfacing patterns that are not visible in dashboards

Building trust before a formal customer ask

Giving members a reason to stay close to the brand

Where have you seen community create strategic value that did not fit neatly into one team’s metrics?

Where does community create value that teams don’t always measure?

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