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Gradual Community

Where leaders and builders across GTM learn from each other, tackle challenges together, and build what works.

Why join the Gradual Community?

Learn what’s actually working

Get proven tactics, insights, and playbooks from operators who are running real programs and solving real challenges right now.

Grow through collaboration

Work alongside peers across the customer journey to ask smarter questions, share practical experience, and uncover ideas that move your work forward.

Break out of your silo

Tap into perspectives from community, marketing, sales, CX, and product leaders to see the full GTM picture and make better decisions faster.

Events
Meeting
Live Q&A: How to Drive Community Engagement
4:00 PM - 4:30 PM, Jul 21 GMT
Online
Webinar
Context First: How a One-Person Community Team Influenced $3M in Pipeline
4:00 PM - 4:30 PM, Jul 8 GMT
Online
Meeting
Live Q&A: How to Launch a Community
4:00 PM - 4:30 PM, Jun 23 GMT
Online
Insights
Ed Giansante
Joshua Zerkel
Ed Giansante & Joshua Zerkel · Jul 9th, 2026
Event Replay: Context First: How a One-Person Community Team Influenced $3M in Pipeline
In this session, Ed Giansante from Persona breaks down the four pillars behind driving pipeline as a one-person team: AI-powered operations, VIP experience design, ruthless tracking and measurement, and close partnership with sales. He shares the systems, workflows, and lessons that helped turn community engagement into measurable business impact.
Comment
Communities grow when positioning, distribution, onboarding, and engagement are treated as part of the community strategy from the beginning.
# Community
# Format: Playbooks
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Community engagement rarely happens overnight. Learn how to set realistic expectations, build momentum, and create participation that compounds over time.
# Community
# Format: Playbooks
Comment
If you’re building or scaling a customer community and want to see how this works in practice, this session will give you a clear, hands-on look at how Gradual helps you stay closer to your customers and act on what you’re learning.
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Joshua Zerkel
Audrey Vandenbroeck
Joshua Zerkel & Audrey Vandenbroeck · Jun 25th, 2026
Learn how to make customer listening a company-wide practice that builds shared context across product, GTM, CX, support, leadership, and community.
# Community
# GTM Strategy
# Format: Playbooks
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