Gradual Community

Featured

# Theme: Community Building & DevRel
# Theme: Leadership & Executive Perspectives
# Format: Best Practices & Playbooks
# Role: Community/DevRel
# Challenge: Cross-Functional Alignment

Playbook: Positioning Community as a Business Function

Dani Weinstein
Joshua Zerkel
Dani Weinstein & Joshua Zerkel

Collections

All Collections

Cross-Functional GTM Playbooks
52 items

All Content

All Tags
All Types
Jeremie Gluckman
Anna Yuan
Joshua Zerkel
Jeremie Gluckman, Anna Yuan & Joshua Zerkel · Feb 12th, 2026
A practitioner recap of how Reddit engagement supports GEO and helps teams turn external conversations into shared customer context.
# Theme: GTM Strategy & Trends
# Theme: Emerging Tech
# Format: Event Recaps
# Format: AMAs
# Role: Marketing/Growth
# Role: Product
# Challenge: Cross-Functional Alignment
Comment
Jeremie Gluckman
Anna Yuan
Joshua Zerkel
Jeremie Gluckman, Anna Yuan & Joshua Zerkel · Feb 12th, 2026
How to identify the right subreddits, engage authentically without violating community norms, and translate high-signal conversations into discoverability, demand, and expansion signals that matter across GTM, product, and research teams for AEO and GEO.
Comment
How to create peer exchanges that build shared context and help practitioners make better decisions.
# Theme: Community Building & DevRel
# Theme: GTM Strategy & Trends
# Format: Best Practices & Playbooks
# Challenge: Cross-Functional Alignment
# Role: Community/DevRel
Comment
Learn how to structure community content, conversation spaces, groups, and onboarding to improve clarity, engagement, and long-term community growth.
# Theme: Community Building & DevRel
# Theme: GTM Strategy & Trends
# Format: Best Practices & Playbooks
# Challenge: Cross-Functional Alignment
# Gradual: How-To
Comment
A candid Executive Insights conversation with Holly Firestone on how community teams build internal alignment by translating member value into shared context across the business.
# Theme: Community Building & DevRel
# Theme: Leadership & Executive Perspectives
# Challenge: Cross-Functional Alignment
# Format: Event Recaps
Comment
A candid Executive Insights conversation with Holly Firestone on how community teams build internal alignment by translating member value into shared context across the business.
# Format: Event Recaps
# Theme: Community Building & DevRel
# Challenge: Cross-Functional Alignment
Comment
Examples of how community signals from real companies inform GTM planning, focus, and prioritization.
# Theme: GTM Strategy & Trends
# Format: Case Studies
# Challenge: Cross-Functional Alignment
Comment
A practitioner-led recap on B2B community leadership, executive buy-in, and how to translate community work into measurable business impact.
# Theme: Community Building & DevRel
# Theme: Leadership & Executive Perspectives
# Format: Event Recaps
# Format: Thought Leadership
# Role: Community/DevRel
# Challenge: Cross-Functional Alignment
Comment
In Executive Insights with Gradual: Navigating Community Leadership in the B2B World, Dani Weinstein, former Head of Community for IBM TechXchange, shares practical lessons from leading B2B communities across enterprise and growth-stage companies.
# Format: Event Recaps
# Theme: Leadership & Executive Perspectives
# Challenge: Cross-Functional Alignment
Comment
How planning choices made early in the year influence leadership credibility, team behavior, and cross-functional trust.
# Theme: Leadership & Executive Perspectives
# Format: Thought Leadership
# Role: Marketing/Growth
Comment
© 2026 Gradual Community
Privacy Policy