Featured
# Theme: GTM Strategy & Trends
# Theme: Community Building & DevRel
# Challenge: Cross-Functional Alignment
# Format: Best Practices & Playbooks
# Role: Marketing/Growth
# Role: Community/DevRel
From Goals to Programs: Turning GTM Priorities into Community Strategy

Joshua Zerkel
Collections
All Collections
All Content

Joshua Zerkel · Jan 6th, 2026
A practical framework for aligning community planning with GTM priorities during annual goal-setting season.
# Theme: GTM Strategy & Trends
# Theme: Community Building & DevRel
# Challenge: Cross-Functional Alignment
# Format: Best Practices & Playbooks
# Challenge: Early Growth
Comment

Joshua Zerkel · Dec 18th, 2025
A practical guide to increasing member engagement and reengagement with clear pathways, steady rhythms, and supportive experiences that make participation easier.
# Theme: Community Building & DevRel
# Format: Best Practices & Playbooks
# Challenge: Retention
# Stage: Community Size 100–1K
Comment

Joshua Zerkel · Dec 18th, 2025
Learn how to optimize community onboarding by reducing friction, asking the right questions, and guiding new members to early value.
# Theme: Community Building & DevRel
# Theme: Customer Success & Support
# Format: Best Practices & Playbooks
# Stage: Community Size 100–1K
Comment

Kyle Sutton · Dec 10th, 2025
We just shipped a fresh set of product updates focused on community customization, learning experiences, events, integrations, and analytics—including a more powerful pre-login homepage builder, customizable welcome emails, native course quizzes and certificates, streamlined event duplication and event-type switching, plus expanded Marketo and Common Room integrations. You’ll also find notable improvements like upgraded club metrics, search history reporting, and a unified global chat experience, with more enhancements on the way.
# About Gradual
# Gradual: Product Updates
Comment

Joshua Zerkel · Dec 9th, 2025
Learn how to make your community content readable and relevant for large language models and answer-engine discovery.
# Theme: Community Building & DevRel
# Theme: Emerging Tech
# Format: Best Practices & Playbooks
# Challenge: AI Adoption
Comment

Joshua Zerkel · Dec 9th, 2025
A practical playbook for launching a new community from zero—define your purpose, align teams, pilot your program, and grow with intention.
# Theme: Community Building & DevRel
# Theme: Leadership & Executive Perspectives
# Format: Best Practices & Playbooks
# Challenge: Early Growth
# Gradual: How-To
1


Brian Oblinger & Joshua Zerkel · Dec 5th, 2025
Learn how AI is reshaping community strategy and how leaders can use it responsibly to amplify connection and insight.
# Theme: Emerging Tech
# Theme: Leadership & Executive Perspectives
# Theme: Community Building & DevRel
# Theme: GTM Strategy & Trends
# Format: Best Practices & Playbooks
# Challenge: AI Adoption
Comment


Brian Oblinger & Joshua Zerkel · Dec 5th, 2025
Learn how to turn community conversations into actionable insights that drive growth, retention, and alignment across teams.
# Theme: Community Building & DevRel
# Theme: GTM Strategy & Trends
# Theme: Leadership & Executive Perspectives
# Format: Best Practices & Playbooks
# Challenge: Retention
# Challenge: Cross-Functional Alignment
# Challenge: Early Growth
Comment


Brian Oblinger & Joshua Zerkel · Dec 5th, 2025
A step-by-step playbook for executives to position community as a strategic asset, align teams, and connect engagement to business results.
# Theme: Leadership & Executive Perspectives
# Theme: GTM Strategy & Trends
# Theme: Community Building & DevRel
# Challenge: Early Growth
# Format: Best Practices & Playbooks
Comment


Jenn Delconte & Joshua Zerkel · Dec 5th, 2025
Learn how to scale Peer Circles without losing authenticity. Build systems that protect the trust and human touch that make community work.
# Format: Best Practices & Playbooks
# Challenge: Advocacy
Comment
