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Event Recaps

# Format: Event Recaps
# GTM Strategy
# Community

Making Community Impossible to Ignore With Michelle Baltrusitis from Fiverr

Michelle Baltrusitis shares how Fiverr made community more strategic by aligning programs to business goals, internal partnerships, and shared outcomes.
Joshua Zerkel
Michelle Baltrusitis
Joshua Zerkel & Michelle Baltrusitis · May 13th, 2026
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Joshua Zerkel
Darragh Collins
Joshua Zerkel & Darragh Collins · May 7th, 2026
Darragh Collins shares how B2B communities can earn participation through founding members, curation, personal attention, and member-led connection.
# Community
# GTM Strategy
# Format: Event Recaps
# Customer Success & Support
# Marketing & Growth
Joshua Zerkel
Joshua Zerkel · May 4th, 2026
A practical reflection from on how community teams can build influence by translating customer context across product, GTM, and leadership.
# Community
# Format: Event Recaps
Audrey Vandenbroeck shares how Campfire Stories helped Issuu turn customer conversations into useful context for product, GTM, CX, and retention.
# Customer Success & Support
# Community
# Format: Event Recaps
Why community depth matters more than scale, and how intentional experiences create trust, insight, and business value.
# Format: Event Recaps
# Community
Patricia Feitosa
Joshua Zerkel
Patricia Feitosa & Joshua Zerkel · Apr 10th, 2026
A practical recap of Patricia Feitosa’s approach to community migration, focused on habits, trust, continuity, and helping members adapt to change.
# Community
# Format: Event Recaps
A recap of my conversation with Ashley Williams on turning internal skepticism into support by clarifying community’s value, evolving with company needs, and building trust over time.
# Community
# GTM Strategy
# Format: Event Recaps
# Format: Thought Leadership
A recap of Gradual’s Context First dinner in New York exploring how leaders translate customer engagement signals into cross-functional alignment and executive decision making.
# Format: Event Recaps
# GTM Strategy
Brittney Aston
Joshua Zerkel
Brittney Aston & Joshua Zerkel · Mar 16th, 2026
A recap of Gradual’s conversation with Brittney Aston on how orientation, participation design, and psychological safety shape member experience and community engagement.
# Community
# GTM Strategy
# Format: Event Recaps
Repeat customer buyers close faster and generate higher value. This recap explores how B2B teams can activate repeat buyer programs by improving customer data and cross-team visibility.
# GTM Strategy
# Format: Event Recaps
A practitioner recap of how Reddit engagement supports GEO and helps teams turn external conversations into shared customer context.
# GTM Strategy
# AI
# Format: Event Recaps
# Format: AMAs
# Marketing & Growth
# Product
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