Context First: Making Community Impossible to Ignore: From Established Program to Strategic Function

What does it take to turn an established community program into something the business truly values? Michelle Baltrusitis will share how she rebuilt Fiverr’s community approach by aligning it with business goals, building cross-functional partnerships, and designing initiatives around shared outcomes from the start.

This conversation will explore what it takes to make community impossible to ignore across the business — and is especially for community leaders who know they're sitting on something valuable and are still figuring out how to make the rest of the business see it.

Before and after the event: