Gradual Community
Where leaders and builders across GTM learn from each other, tackle challenges together, and build what works.
Why join the Gradual Community?
Learn what’s actually working
Get proven tactics, insights, and playbooks from operators who are running real programs and solving real challenges right now.
Grow through collaboration
Work alongside peers across the customer journey to ask smarter questions, share practical experience, and uncover ideas that move your work forward.
Break out of your silo
Tap into perspectives from community, marketing, sales, CX, and product leaders to see the full GTM picture and make better decisions faster.
Events
In-Person
Community Roundtable with Gradual (In-person)
8:30 AM - 10:00 AM, Jan 22 PST
San Francisco, CA
Insights
Joshua Zerkel · Jan 23rd, 2026
A practitioner-led recap of Gradual’s January Community Roundtable, exploring how community signals and shared context are shaping GTM strategy decisions.
# Format: Event Recaps
# Theme: GTM Strategy & Trends
# Challenge: Cross-Functional Alignment
Comment
Joshua Zerkel · Jan 20th, 2026
A practical approach to translating GTM priorities into community programs that surface insight and guide better decisions.
# Theme: GTM Strategy & Trends
# Theme: Community Building & DevRel
# Challenge: Cross-Functional Alignment
# Format: Best Practices & Playbooks
# Role: Marketing/Growth
# Role: Community/DevRel
Comment
Joshua Zerkel · Jan 16th, 2026
A practical recap of how Splunk’s community team approached migration planning, communication, and member trust during a major platform change.
# Format: Event Recaps
# Challenge: Retention
# Role: Community/DevRel
# Theme: Community Building & DevRel
Comment
Ryan Paredez & Joshua Zerkel · Jan 15th, 2026
In this Community Tactics with Gradual session, Ryan Paredez, Sr. Community Manager at Splunk, shares what it took to migrate the AppDynamics community into Splunk successfully. You’ll learn how Ryan balanced technical precision with empathy and communication, what worked well, what didn’t, and what he’d approach differently next time.
# Format: Event Recaps
# Theme: Community Building & DevRel
# Challenge: Retention
Comment
Joshua Zerkel · Jan 6th, 2026
A practical framework for aligning community planning with GTM priorities during annual goal-setting season.
# Theme: GTM Strategy & Trends
# Theme: Community Building & DevRel
# Challenge: Cross-Functional Alignment
# Format: Best Practices & Playbooks
# Challenge: Early Growth
Comment
Join a cross-functional community for operators who learn by doing and turn what works into results.